When buying cryptov currencies within the framework of the initial offer, investors get a number of advantages over those who pay attention to the ready project:
Material benefit. As a rule, ICO offers discounts, the size of which is gradually reduced by the end of sales. Buying cryptovolta in the beginning of its formation, you can get a significant profit if the platform will be in demand. Some coins increase in price immediately after the start of trading on the stock exchanges, others - after a while, when the first working version of the project appears.
The need for the technology on which the token is based. If an investor plans to use it in the activity of his company, it would be a reasonable solution to buy crypt currency on ICO, because in the future the price may increase, and with it the cost of doing business.
Support of an interesting project. Some people invest in ICO, choosing the most useful ideas that can bring great benefits in the future.
Risks with ICO
Do not forget that not every ICO achieves success. Many projects will never be able to bring to life all the declared ideas for one reason or another.
One will not have enough money collected, as a result of which they will have to return the funds to investors (this was done, for example, the project Aholee.io). Others will face unforeseen circumstances, such as government intervention - this happens regularly in the United States and China, where hundreds of startups have been closed. Others will overestimate their strength and will not be able to release the announced product on time (Tezos, Kin and some others).
In addition, it has already been mentioned above that the popularity of ICO as a fundraising tool quickly attracted many fraudsters to the industry. A lot of people have already suffered from their actions, having lost the invested money.
Fraud on the cryptographic market
In 2017, Bloomberg published a report, according to which about 10% of funds invested in ICO are stolen. Among the most famous cases - Confido, BitPetite, E-Coin, PlexCorps, each of which collected from 600 thousand to 15 million dollars.
Due to the activity of fraudsters and the lack of transparency in the mechanism of implementation of ICO, the authorities of many countries are increasingly interfering in the activities of startups, forcing them to fold the fund-raising and return all investors. In the U.S., Canada and Singapore, regulators plan to equate tokens issued on ICO with shares, and apply similar rules to them. And in China, for example, went further and the fall of 2017 completely banned the primary supply of cryptovalut. Of course, in the future, the Celestial Empire authorities promise to lift this ban, but only after developing a package of laws that will regulate the activities of start-ups in this area.
However, there are many examples of ICOs that have managed to exceed all expectations of investors, achieve worldwide recognition and bring fabulous profits.
Ethereum. This is the most successful ICO project at the moment. In 2014, the development of Ethereum was collected 31591 bitcoins for 42 days, which at that time was almost 18.5 million dollars. Investors received more than 60 million tokens, each of which at that time was worth between $ 0.3 and $ 0.4. And in January 2018, the exchange rate of the cryptovite exceeded $1000 and continues to confidently assault new heights. In addition, smart contract technology, which is the basis of Ethereum, has attracted a number of large international companies, including Microsoft and IBM. And this only increases the platform's prospects.
Ethereum .
Filecoin. The project was launched back in 2014. It allows participants to rent space on their hard drives for a fee in the form of cryptovoltaic Filecoin. In total, during the ICO process, $257 million was raised, and only qualified investors were allowed to participate, as the primary supply of tokens was regulated. The cryptovolta has not yet been available for sale on the stock exchanges, but one can expect that a project with such a significant amount of investment will be a great success.
Filecoin .
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Brave. This is the name of the browser project based on the blockchain, which was created by the founder of Mozilla company Brandon Ike. After the launch of the ICO May 31, 2017 the fundraising was completed in just 24 seconds - in such a short time it was possible to collect the entire required amount of $ 35 million. And a week later BAT tokens, which were received by the primary investors, rose in price by more than 6.5 times. The browser in beta version was released on December 28, 2017, and is available for both PC and smartphone versions.
Brave
Aragon, based on the Ethereum platform, is a distributed network with full enterprise management functionality, including accounting, fundraising and many other tools. In just 15 minutes, Aragon's ICO collected 275,000 ETH, which amounted to approximately $25 million at the rate at the time (May 17, 2017). The token price rose by 168% shortly after the start.
Aragon
TokenCard. Another project based on the Ethereum platform. It offers users debit cards, which allow them to pay on the air, as well as receive a share of fees for payments provided they own tokens. As part of the ICO, which was held May 3, 2017, TokenCard developers managed to collect $ 16.7 million in just half an hour. Shortly after that, the rate of tokens rose by 127% of the starting price, and by early 2018 the price of cryptovoltau increased more than 4 times.
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